Modes of Organization Learning and the Learning Processes Prevalent in India

1.10 Study Background

The dynamic nature of modern-day business environment means that organizations must adapt to such dynamism to remain competitive and achieve excellence. Changes in the economic, political, socio-cultural and technological aspects affecting organizations have, for instance, shifted the focus from such aspects as cost reduction and efficiency, to value creation, responsiveness and innovation (Jamali, Sidani & Zouein 2009). Accordingly, some studies – e.g. Dertouzous et al., Whipp and Pettigrew and Stata (cited in Khandekar & Sharma 2005, p. 212) – have suggested that innovation and profitability are partially dependent on the way an organization learns. Subsequently, it has been argued that the rate of learning in individuals and organizations may become the only source of competitive advantage, since such learning is hard for competitors to imitate (Khandekar & Sharma 2005; Kim & Gray 2005).

The importance of organizational learning is buttressed in various professions. For instance, it has been shown, in Telecommunication industries in India that organization learning is an antecedent to knowledge management, which, in turn, influences employee satisfaction (Singh & Sharma 2011). Employee satisfaction, on its part affects employee turnover and commitment to an organization’s vision. Other case studies have established a positive link between organizational learning and performance in software companies (Sushil & Momaya 2011), education institutions (Mishra & Bhaskar 2010), manufacturing industries (Sushil & Jain 2011), and other Indian global firms (Khanderkar & Sharma 2006). Since organizational learning processes differ with various cultures (Hassi & Stotti 2011) and industry (Jabar, Soosay & Santa 2010), there is a need for entities expanding to foreign markets to learn of ways through which effective learning in the organization takes place in their destinations.

1.20 Objective and Scope

With organization learning being suggested to be positively associated with performance (e.g. Khanderkar & Sharma 2006), and organization learning processes differing among cultures (Hassi & Stotti 201), it is important that entities seeking expansion to foreign countries learn the organizational learning modes in such destinations. Indi is one such important destination for foreign companies due to its large population and high rates of economic growth that offer a large market, and opportunities for cost reduction (Enderwick 2009). Accordingly, this paper intends to assess the modes of organization learning in Indian firms. Since learning strategies may differ with industry (Jabar, Soosay & Santa 2010), this paper will exemplify organization learning in software companies (India has a vibrant entities engaged in software business such as Infosys, IBM India and Tata consultancy services) and manufacturing entities.

1.30 The Significance of the Study

This study will have various implications for firms intending to expand their operations to India. Firstly, the study, by highlighting the modes of learning prevalent in India, will act as a guide to such organizations on strategies they need to establish to improve their chances of success in the Indian market. Secondly, by highlighting such modes of learning, the study will reveal any existing differences with learning modes in other cultures, thus offer a basis for evaluation of learning modes in different cultures where the potential of the market remains underutilized.

1.40 Study Organisation

To meet the purpose, this paper is arranged into five parts. The introduction, which is the first part, presents the background to the study, states the purpose and scope of the study, highlights significance of study and presents how the paper is ordered. The second part, the literature review describes organizational learning, highlights its importance and presents models of organization learning. Thirdly, the paper presents the study methodology comprised of design, sampling and methods. Fourthly, the study presents the results and discussions, and, finally, makes a conclusion with appropriate recommendations as derived from the findings. Go to the literature review here.

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